Professional case · web · SEO
B2B institutional website
WordPress redesign organized around a new positioning.
Projects Ideas, decisions
Ideas, decisions
and deliverables.
A selection of work that shows how I connect marketing, content and technology. Each project states what kind of work it is and its scope.
Featured
Professional cases
Professional case · SEO · GEO · AEO
Articles in search and AI
Monthly tracking and optimization of about 20 B2B articles.
Other work
Prototypes and code in the AI Lab Projects and experiments
Demo project · fictional company
Compasso
Diagnosis, content architecture and a browsable page for a fictional scheduling software. The full case is in Portuguese.
SEO · content · web
Read the case (in Portuguese) Side project
Vireo Digital
A project focused on applying strategy, positioning, design, performance and technology to build digital solutions.
strategy · marketing · product